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Archives: Case Studies

ecommerce-marketing-case-studies

eCommerce ROAS 1x to 5x

Project Brief: At Marketing Masala, we spearheaded a dynamic ecommerce marketing campaign for a leading skincare brand across Kenya and Nigeria. Our mission was centered on driving growth for ecommerce, enhancing customer acquisition, bolstering retention…
App-marketing-case-study

App Marketing || Scaled to $1M ad spend/year

Project Brief: At Marketing Masala, we spearheaded a dynamic app marketing campaign for a leading consumer mobile app across 55 countries. Our mission was centered on driving growth for the app, improving ad revenues, bolstering…
Edtech-marketing-case-study

EdTech Marketing || 75% Reduction in CPL

Project Brief: At Marketing Masala, we spearheaded an Edtech marketing campaign for a leading professional courses company in Kenya. The focus was to improve CPL, lead qualification rate and overall ‘lead to sale’ ratios. Step…
SaaS-marketing-case-study

SaaS Marketing || 70% Reduction in CPL

Project Brief: At Marketing Masala, we spearheaded a dynamic SaaS marketing campaign for a social listening SaaS tool across APAC (Asia Pacific). We were focused on quality B2B lead generation, marketing automation and improving the…
Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.