Email marketing is one of the most important part of any digital marketing strategy. As an entrepreneur, you need to make sure that your messages are landing in the inbox of the customers, while not taking too much of your time. 

Email marketing usually refers to sending email messages with the purpose of:

1. Enhancing a merchant’s relationship with customers.
2. Encouraging customer loyalty and repeat business.
3. Acquiring new customers or convincing current customers to purchase something immediately.
4. Sharing third-party ads.

In this E-book, we’ll take you through 5 free email marketing tools that will help you to:

• Maintain an email list that has been segmented
• Automate your email scheduling
• Trigger autoresponders
• Test your emails or campaigns before sending
• Design your emails
• Measure the results